WorkGreat PlacesCorporate Plan 2024–2027
Corporate Plan 2024–2027
A four-film series launching Great Places’ Corporate Plan — here for our customers, our homes and communities, and our business.
- Client
- Great Places Housing Group
- My role
- Creative lead
- Year
- 2024
- Disciplines
- Film
- Brand
01
The challenge
A corporate plan only works if people remember it. Great Places needed its 2024–2027 plan to land with colleagues, customers and partners — not sit in a document.
02
The idea
Turn the plan into a short film series: one launch film, “Here for our customers”, then a film for each of the plan’s commitments — great for our customers, great for our homes and communities, and great for our business.
Films
Credits
- Creative lead
- Craig McMillan